Privacy Policy

A legal disclaimer

Last updated: August 2026

This Privacy Policy explains how Postcard Edit (“we”, “us” or “our”) collects, uses and protects your personal information when you visit www.postcardedit.com.

We respect your privacy and are committed to handling your personal information responsibly and in accordance with applicable UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

Depending on how you use this website, we may collect the following information:

Information you provide directly, such as your name and email address if you contact us, leave a comment, subscribe to a newsletter or complete a form.
Technical information, such as your IP address, browser type, device type, operating system and general location.
Usage information, including pages visited, time spent on the website, referring websites and how you interact with our content.
Cookie and similar technology data, where you have provided consent where required.

We only collect personal information where there is a lawful reason to do so.

2. How We Use Your Information

We may use the information we collect to:

Operate, maintain and improve the website.
Understand how visitors use our website and which content is most useful.
Respond to messages, enquiries and comments.
Send newsletters or other communications where you have chosen to receive them.
Measure the performance of our content and marketing.
Detect and prevent spam, fraud or misuse of the website.
Comply with our legal obligations.

Where required by law, we will ask for your consent before collecting or using your information for a particular purpose.

3. Legal Bases for Processing

Under UK data protection law, we must have a lawful basis for processing your personal information. Depending on the circumstances, we may rely on:

Consent – where you have given us permission, for example to receive marketing emails or accept certain cookies.
Legitimate interests – where processing is reasonably necessary to operate, protect or improve our website and does not override your rights.
Contract – where processing is necessary to provide something you have requested.
Legal obligation – where we are required to process information by law.

You may withdraw your consent at any time where consent is the lawful basis being relied upon.

4. Cookies

This website may use cookies and similar technologies.

Cookies are small files stored on your device that can help websites function correctly, remember preferences and understand how visitors use them.

Some cookies may be essential for the website to operate. Other cookies, including analytics, advertising or marketing cookies, will only be used where permitted by applicable law and, where required, after you have provided consent.

You can manage your cookie preferences through our cookie consent tool and through your browser settings.

Please see our Cookie Policy for further information about the cookies used on this website.

5. Analytics

We may use analytics services, such as Google Analytics or similar tools, to understand how visitors use our website.

These services may collect information such as the pages you visit, the approximate location from which you access the website, your device and browser information, and how you interact with the website.

Where analytics cookies require consent, they will not be placed on your device until you have provided that consent.

6. Email Newsletters

If you choose to subscribe to our mailing list, we may collect your name and email address.

We will use this information to send you the communications you have requested. You can unsubscribe at any time by using the unsubscribe link included in our emails.

We may use a third-party email marketing provider to manage and send our newsletters. If we do, that provider will process relevant personal information on our behalf or in accordance with its own applicable privacy obligations.

7. Affiliate Links

Some content on this website may contain affiliate links.

If you click an affiliate link, the relevant third party or affiliate network may use cookies or similar technologies to record that you were referred by this website. This allows us to potentially receive a commission if you subsequently make a purchase or booking.

Where consent is legally required for affiliate or advertising cookies, these technologies will only be used after the appropriate consent has been obtained.

Our use of affiliate links does not affect the price you pay unless clearly stated otherwise.

8. Advertising

We may display advertising on the website, either directly or through third-party advertising networks.

Advertising providers may use cookies or similar technologies to display, measure or personalise advertisements. Where required, these technologies will only be used after you have provided consent.

If advertising is introduced to the website, this Privacy Policy and our cookie information may be updated to reflect the providers we use.

9. Third-Party Links

Our website contains links to third-party websites, including accommodation providers, attractions, travel services and other external resources.

We are not responsible for the privacy practices, security or content of third-party websites. When you leave our website, we recommend reviewing the privacy policy of the website you are visiting.

10. Sharing Your Information

We do not sell your personal information.

We may share information with trusted service providers where necessary to operate the website. These may include website hosting providers, analytics services, email marketing platforms, security providers and other technology suppliers.

We may also disclose information where required by law or where reasonably necessary to protect our legal rights.

11. International Transfers

Some third-party services we use may process or store personal information outside the United Kingdom.

Where personal information is transferred internationally, we will take appropriate steps to ensure that it receives a level of protection consistent with applicable UK data protection requirements.

12. How Long We Keep Your Information

We will only keep personal information for as long as reasonably necessary for the purpose for which it was collected, including to meet legal, accounting or reporting requirements.

Retention periods may vary depending on the type of information and why it is being processed.

13. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure or alteration.

However, no method of transmitting or storing information online is completely secure, and we cannot guarantee absolute security.

14. Your Data Protection Rights

Depending on the circumstances, UK data protection law may give you rights including the right to:

Request access to the personal information we hold about you.
Ask us to correct inaccurate or incomplete information.
Ask us to delete your personal information in certain circumstances.
Ask us to restrict how your information is processed.
Object to certain types of processing.
Request the transfer of certain information to you or another organisation.
Withdraw your consent where we rely on consent to process your information.

If you would like to exercise any of these rights, please contact us using the details below.

You also have the right to complain to the Information Commissioner’s Office (ICO) if you have concerns about how your personal information has been handled.

15. Children’s Privacy

This website is not specifically directed at children, and we do not knowingly collect personal information from children.

If you believe that a child has provided personal information to us, please contact us so that we can take appropriate action.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to the website, the services we use or applicable legal requirements.

Any updates will be published on this page and the “Last updated” date at the top of this policy will be changed accordingly.

17. Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact:

Postcard Edit
Email: hello@postcardedit.com
Website: www.postcardedit.com

Data Controller: Postcard Edit